A good title should be one that is clear and informative. The title introduces the readers to the subject and the purpose of the document. It introduces the readers to the information contained in the report and would be the definition of whether the readers choose to read the report or not. It should be attractive with the aggregate information contained in a glance. It should be paraphrased with ease by the readers and it is specific to the purpose. The title “Recommended Forecasting Techniques for Haldane Company” indicates the subject and the purpose of the document. It is specific on what the document is about by stating the recommended forecasting techniques and those affected which is the Haldane Company.
The title has the two sides of subject and purpose where the subject is the Recommended Forecasting Techniques, and the purpose is For Haldane Company. The subject here tells what the document is all about, which is “the forecasting techniques”. Conversely, the purpose explains the object for the document, which is “Recommended for Haldane Company”. However, the topic falls short of explaining what the forecasting technique is all about. The forecasting can be on anything else in the company like forecasting technique on business, forecasting technique on technology or any other department in the company. The loophole makes the reader guess whether the forecasting techniques on which department. Paraphrasing of the title to determine gives the precise purpose and subject but fails to explain the specific target of the document.
“Recommended Forecasting Techniques on Finance for Haldane Company”
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